Nik Software Wins Best Photo Software 2011

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Nik Software Wins Best Photo Software 2011
TIPA Award 2011 goes to the Nik Software Complete Collection
San Diego, CA – April 28, 2011 – Nik Software has been recognized with the prestigious Technical Image Press Association (TIPA) Award in the Photo Software category. During this year’s global General Assembly, 29 TIPA editors from imaging publications worldwide voted Nik Software’s Complete Collection as the Best Photo Software for 2011. The Nik Software Complete Collection is a suite of all Nik Software plug-ins for Adobe® Photoshop®, Lightroom®, and Apple® Aperture®, including the latest versions of Color Efex Pro™, Silver Efex Pro™, HDR Efex Pro™, Viveza®, Sharpener Pro™ and Dfine®. TIPA emphasized the recent development of Nik Software’s unique High Dynamic Range imaging software (HDR Efex Pro) and black and white conversion software (Silver Efex Pro 2). Product videos, free trial versions, and live online training for all products can be found at
“Photoshop plug-ins take away some of the most labour-intensive photo manipulations…” said TIPA of Nik Software’s Complete Collection. “Nik plug-ins go one step further and provide the user with a unique ‘U Point’ technology, allowing for customisation of individual image parameters. And all presets can be further customised to each photographer’s taste.”
“We are particularly proud to win the prestigious 2011 TIPA Award for Best Photo Software, as this award is given internationally by the people who represent imaging and photography customers worldwide,” said Michael J. Slater, President and CEO of Nik Software. “Everyone at Nik Software works hard to deliver award-winning software and a world-class customer experience.”
The Technical Image Press Association (TIPA) was founded in 1991 as an independent, non-profit association of photo and imaging magazines. Today, TIPA includes almost 40 member magazines and 30 websites from 16 countries worldwide. TIPA is the largest and most influential association of its kind in the global photo and imaging industry. The TIPA awards are the most coveted photo and imaging awards worldwide and are globally recognized throughout the industry and the channel.
Nik Software Product Descriptions
About Dfine 2.0
Dfine improves the quality of digital photos by easily eliminating contrast and color noise as well as “banding” while maintaining rich details. Automatic noise reduction streamlines workflow and U Point technology provides unprecedented selective control and power.
About Viveza 2
Viveza 2, powered by U Point technology, is the most powerful and precise tool available to selectively control light and color in photos without the need to create complicated selections or layer masks. New global image controls, levels and curves adjustments, shadow recovery, fine detail enhancements, and timesaving interface controls ensure quick and easy corrections with professional results.
About Color Efex Pro 3.0
Color Efex Pro 3.0 filters are the leading photographic filters for digital photography. Widely used by many of today’s professional photographers, the award-winning Color Efex Pro includes U Point technology for precise selective control and offers 52 traditional and stylizing filters that let users quickly and easily perform high quality retouching, color correction and creative enhancements.
About HDR Efex Pro
HDR Efex Pro is the new standard for professional and advanced amateur photographers to create amazing high quality realistic and artistic HDR images with a revolutionary all-in-one workflow. HDR Efex Pro simplifies and redefines high dynamic range imaging with precise selective fine-tuning using U Point technology, advanced alignment and ghost reduction, and new class-leading tone-mapping adjustments.
About Silver Efex Pro 2
Silver Efex Pro 2 is the world’s leading black and white imaging software, providing powerful tools for creating fine art black and white images from color digital photographs. Featuring an all-in-one workflow, Silver Efex Pro 2 uses proprietary imaging algorithms to protect against unwanted artifacts and includes patented U Point technology for precise selective enhancements. Combined with a powerful set of darkroom-inspired tools that work together, Silver Efex Pro 2 makes creating extraordinary black-and-white images easier than ever before.
About Sharpener Pro 3.0
Sharpener Pro 3.0 is the most advanced and powerful sharpening solution for photographers, eliminating the guesswork typically required for achieving superior printed results while providing the most control possible. New adaptive sharpening algorithms, award-winning U Point technology for selective sharpening, and sharpening soft proofing that lets allows inspection of results before printing all combine to ensure images have the desired sharpness of detail with repeatable, professional results.
About Nik Software, Inc.
Nik Software, Inc. is a privately held company that develops software solutions and provides award-winning educational programs for the digital imaging and photography markets. Established in 1995, Nik Software has become the recognized leader in digital photographic filter development and produces award-winning technology and software products for digital photography and imaging professionals including U Point® technology ( ), HDR Efex Pro™, Dfine®, Viveza®, Color Efex Pro™, Silver Efex Pro™, and Sharpener Pro™ software. For more information, visit


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